According to a recent study, the Halal Fashion industry revenue is expected to increase from USD 518.4 billion in 2024 to USD 934.2 billion by 2035. Indonesia, UAE, Malaysia, Turkey, and Saudi Arabia are the top five markets, collectively holding a significant demand share. The revenue growth rate of the market players in these countries is expected to range from 3.6% to 5.3% per annum during the period 2025 to 2035.
The industry shift, including the integration of technology in Halal fashion and the awareness of sustainability in Halal fashion, is changing the supply chain of the Halal fashion market. The increasing influence of technology in our lives has significantly changed the landscape of the Halal fashion industry. This shift is evident in the shift to platforms to promote and sell products, the use of digital tools for personalized shopping experiences, and the integration of virtual reality technologies to enhance the customer trial experience. A great example of this evolution is the emergence of Halal fashion stores that focus on providing a customer-friendly experience and a wide range of Halal clothing options, making them easily accessible and convenient for shoppers. The shift to technology has required Halal fashion companies to be flexible. Those who have integrated technology wisely have gained an advantage in the market.
Potential applications
Halal Swimwear: Halal swimwear or burkinis allow women to participate in water activities while respecting their religious beliefs, while providing good sun protection and full body freedom of movement. In the process, they balance fashion and modesty. Ahiida and Modestly Active are players in this space with a diverse international customer base.
Halal Suits and Corporate Wear: Halal fashion is on the rise in today’s business world, with brands creating stylish yet modest clothing options for professionals. Think tailored tunics, classy blazers, and wide-legged pants that follow Halal guidelines while still looking great. Big brands like DKNY and Dolce & Gabbana have even released special collections to cater to this trend.
Industry Leadership and Strategy
The Halal Fashion Market is characterized by fierce competition from several leading players such as Modanisa, Rizq Islamic Clothing, Haute Hijab, Islamic Design House, SHUKR Islamic Clothing, EastEssence, Aab Collection, Hijabenka, Bokitta, Dian Pelangi, Lawung Direct, and Inayah Collection. These players are pushing the boundaries of innovation and technological advancements and forming strategic partnerships to expand the existing reach of the market. The table below gives a brief description of the market strategies adopted by the leading players.
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Report scope
| segment | Sub segment |
| product | Traditional costume Modern Clothing sportswear accessories |
| Psychological | Lifestyle social class personality |
| Behavioral | Usage rate Brand Loyalty Benefits pursued |
| technology | Online shopping Offline shopping |
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